Not that kind of messing around!
In this chapter, I’m talking about trying different strategies to see if you get increases in sales.
Book Covers
One thing that can make or break a book is the book cover and cover images. People do judge a book by its cover. If you have a book that isn’t getting any attention, you can try changing the book cover design. Pick a different cover image, change the color scheme, or move the title and author name to different locations. When making these changes, see what is selling well in your market and keep some of the same elements. But don’t copy another person’s work!
Title
Another option you have when updating or tweaking your book is to change the title. Some people use keywords in their book titles to ensure people who like those types of scenarios see the book. That way there is no question what the book is about.
Book Description
Your book description can sell or kill your book. To capture your reader’s interest, the book description must tell the potential reader what the book is about. Don’t forget to add those trigger warnings.
Price Points
Money. The root of all evil, or the key to a comfortable living. Either way, if your books are for sale, then you need to play around with your sales price. Amazon also has this neat feature in the pricing section where you can compare your work with other work of a similar nature and discover what the optimal sale’s price would be. You can choose to go with that price or a different one. Not to mention, you can continue to change your book price as time goes on.
Book Reviews
Book reviews are necessary to get sales. There are millions of books on Amazon, so you must find a way to stand out from the crowd. The more positive reviews, the more social proof that you have. However, bad reviews seem to be better than no reviews. Moreover, if your reviews give you sound advice or point out grammatical errors, fix what you can, and re-publish. When you do your description, include that the book has been updated and improved.
Don’t forget – Grab the companion workbook for your step-by-step guide!
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Alexia Chase
https://alexiachaseromance.com
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